Who We Are
About This Directory
We are an independent consumer information resource dedicated to providing accurate, unbiased, and factual information about UK online gaming platforms.
Empowering consumers with accurate information
This directory was established to address a clear gap in the market: the need for genuinely independent, educational information about UK online gaming platforms that prioritises consumer protection over commercial interest.
Our editorial team researches platforms using publicly available data, licence registers, and published operator materials. We do not accept paid placements, sponsored reviews, or affiliate arrangements that could compromise editorial integrity.
We believe that access to clear, factual information helps consumers make safer, more informed decisions about whether and how to engage with online gaming — and supports those who may need help to find appropriate resources quickly.
Editorial Independence
No paid reviews, no affiliate commissions, no sponsored placements. Our assessments are based solely on publicly available information.
Data-Driven Research
Information is sourced from UKGC public registers, operator websites, and verifiable public documentation.
Consumer Protection Focus
Responsible gambling information and helpline details are prominently featured throughout the site.
What this directory is not
We believe transparency about our limitations is as important as describing what we do. Here is what we are explicitly not:
Contact us
For editorial queries, factual corrections, or data removal requests, please contact our editorial team.
We aim to respond to all enquiries within 5 business days.